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Apollo: De-Stress Your Life!

By | Blog

Life in the fast-paced Silicon Valley can be stressful.

From the morning and evening commutes, to the daily challenges of work, to trying to unwind and shut your brain off for a good night’s sleep at the end of a long day… life definitely takes its toll.

Apollo is set to unveil a new wearable experience to help you manage that stress.

Developed by physicians and neuroscientists at the University of Pittsburgh, Apollo is the first wearable that actively helps your body beat stress, for better sleep, energy, and more.

Apollo’s gentle waves of vibration signal safety to the body through your sense of touch and rapidly improve heart rate variability (HRV), a key metric of health and recovery. Paired with an intuitive app for iOS and Android, Apollo improves your body’s resilience to stress, so you can have more energy, feel more relaxed, and get more sleep.

Ahead of its release, LMGPR got to be among the first to try Apollo and experience its effects firsthand.

Amongst the team, we found daily uses for Apollo… As we all have different things that affect our stress levels, some found Apollo’s calming vibrations just the ticket to help sitting in frustrating traffic. Others found the energy vibrations to be just the boost they needed to focus during those sluggish afternoon hours at work. And at least one of us found that Apollo’s sleep-inducing vibrations became part of the nightly ritual to fall asleep.

Team consensus: Apollo works as advertised!

We at LMGPR are all big fans of Apollo and we are not alone. To date, Apollo has been evaluated clinically in university-led trials, has undergone successful pilots to prevent burnout in the workplace, and has had over 2000 early users, with consistent results across the board. Over 90 percent of users reported enhanced productivity, focus and sleep when using Apollo.

To learn more about Apollo, watch this video.

Now it’s your turn. Apollo is launching on December 10, 2019 and is ready to help you better manage your daily stress. Want to learn more? Visit their website at apolloneuro.com.

Must-Have Travel Gizmos

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By Noe Sacoco

I love traveling, but it’s not without its hassles. Phone dying? Trouble sleeping? Want to elevate your selfie game? No problem! There are several travel gadgets that will solve most travel problems at a minimal cost. When traveling, I like to establish a practical approach and only pack the devices that will make my trip efficient, convenient and, most importantly, memorable. Whether I’m beach bumming it in O’ahu, hitting up a music festival or soaking up the sun at a pool party in Vegas, these are my must-have gadgets I rely on while traveling:

Courtesy of Noe Sacoco’s Instagram

AirSelfie

C’mon, selfie sticks were so 3 years ago. Thanks to my AirSelfie, I’ve stepped up my selfie game. What I love about the AirSelfie2 is that it’s the perfect size to pack and bring on getaways, the beach, the club, or at a dinner party. I’m smitten by sunsets so I rely on the AirSelfie2 to capture unique experiences that I can post and share on Instagram.

Courtesy of Apollo Neuroscience

Apollo Neuroscience

As a Hawaiian born, I’m a sucker for beaches. While the beach views are always breathtaking, one of my favorite things to do is catch up on sleep and nap. As it is with traveling, however, the time zone difference can affect sleep patterns. That’s why I use Apollo, the first technology to improve sleep and cognitive performance by delivering vibration through a wearable experience. Lately, my Apollo has been very influential when it comes to ensuring that I’m consistently getting enough sleep when I’m traveling or back home in the Bay Area.

Courtesy of Noe Sacoco’s Instagram

RavPower’s Power Bank

Music festivals are an all-day affair so ensuring your phone is powered up is critical. Enter my RavPower that not only keeps my phone juiced up for posting hella InstaStories, but enough power to share the wealth with friends who need their phones charged as well.

Courtesy of Noe Sacoco’s Instagram

iPad

Like many travelers, one of my rituals on the plane is watching movies or catching up on what’s trending on Netflix and Hulu. For years, my iPad has been an integral necessity of mine when it comes to re-watching Remember the Titans, American History X or bingeing Love & Hip Hop (s/o to the homie Cardi B) #okurrrttt.

Courtesy of Deep Sentinel

Deep Sentinel

Whether you’re on a day trip or overseas for a few weeks, ensure your home is equipped with a home security platform that protects against porch pirates and burglars. For peace of mind, check out Deep Sentinel, the only home security system that provides live remote security guards protecting your home 24/7. Deep Sentinel’s Smart Home Surveillance System combines next-generation wireless cameras, predictive local artificial intelligence and LiveSentinel™ 24/7 video surveillance guards. Unlike existing home security systems that send alerts, Deep Sentinel incidents are monitored in real time by a team of trained LiveSentinel’s (inc. former police officers) to keep your home and valuables safe and sound.

These are just a few of the emerging and disruptive travel gadgets becoming available to make traveling easier, more convenient and memorable. I hope the gizmos highlighted above will become essential gadgets you consider on your upcoming trips. – Noe

Lessons Learned From Half Dome

By | Blog, Uncategorized

Hiking Half Dome was a bucket list item for me.

I decided earlier this year I was going to do it.

When my buddy dropped out, I took it as a sign that maybe this was something I needed to do alone… an opportunity to unplug from the world and focus on myself.

It was the best thing I could’ve done.

I had a lot of “me time” during the 16-mile, 11-hour (including a one-hour break at the top of Half Dome) hike. Here a few insights and takeaways from my trip:

  • Too much” is better than “not enough.” I had never done a hike of this magnitude before, so I wasn’t sure what my limits would be. The recommendation was to bring four liters of water for the average hiker. With temperatures expected to hit the 90’s, I opted for five liters. It added extra weight, but I didn’t want to risk it. I also brought way too many snacks and one too may sandwiches. But I just kept thinking of the worst-case scenario. As I was hiking alone, what if I got lost? What if I came across someone who needed water? A couple extra pounds of food and water could be the difference between life and death. As it turns out, I only needed 3.5 liters of water, but I will always err on the side of caution.
  • Social media is not all bad. Yes, it has its faults, but it came in quite handy for me on this trip. While I was happy to unplug for most of it, I had quite a few friends and family back home who were worried about me making the hike alone… especially as I planned to start in the dark. Cell reception is practically non-existent on the Yosemite Valley floor, so they were just going to have to wait until I got “back to civilization” to find out if I was safe. But lo and behold as I reached the top of Half Dome, I had cell phone coverage again! Of course I called my mom first, but after I was able to post a status update on Facebook complete with a picture. It was a great way to update my friends and family that I was safe and that I had made it!
  • Personal communication is still a valuable tool. On the trail, you’ll come across like-minded hikers going up or coming down. It was refreshing to break away from the texts and emails and simply have conversations. Sometimes it was just “Good Morning” and other times it was more in depth. As the temperatures soared in the afternoon, I found myself constantly asking people still going up if they had enough food and water. Also, the last 400 feet to reach Half Dome requires a steep climb via a cable system. People are lined up single file and can basically only go when the person in front of them goes. At the same time, there are people coming down the cables. So you have to yield and work together to ensure each other’s safety. This made communication the potential difference between life and death. Also, without communication, I would only have selfies!
  • The early bird does catch the worm! I did my research and knew this hike was going to be a long one. I also knew it was going to get HOT! So I opted to start my hike before the sun came up to beat the heat going up. I figured that it would be much easier to deal with the heat coming down. I was right. With comfortable temps in the morning, I not only made great time, but also consumed far less water.  I was at the top by 9:10 am and had plenty of time to relax before heading back down the mountain. I felt for the people who opted to sleep in and start later. They looked quite miserable as they made the climb with the sun beating down on them. It’s always good to get an early start in all aspects in life… and do the hardest thing first!
  • The last mile is truly the hardest mile… and the most rewarding. As I noted above, after hours of hiking up, you have to scale the side of Half Dome via a cable system to reach the top. It’s steep and slippery and people have been seriously injured and have even died trying to climb it. It’s not for the faint of heart and requires more arm and leg strength than you would think. It’s a physical and mental challenge as you are already tired from the initial climb. But the payoff is spectacular. You not only have incredible views, but you feel a sense of pride knowing you have accomplished something that few others have. Coming down the mountain, the last mile is just as difficult, if not even more. You’ve been hiking all day… you’re hot and tired… your legs are killing you, your shoulders and back hurt from wearing a backpack. All you want to do is get back to your camp and lie down! Again that last mile is the worst… but collapsing on my cot at camp when I finally got there is a feeling I will never forget!

I’ve put together a slideshow if you want to see more of my Half Dome bucket list adventure:

Cheers!

LMG Lends a Hand to Hands-Free Companies

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Innovations in hands-free technology are having a profound effect on businesses and consumers alike.

LMG has been at the forefront of this emerging trend working with a variety of companies offering game-changing hands-free products.

In 2017, LMG launched the RealWear HMT-1, the world’s first hands-free wearable rugged Android tablet for industrial workers. LMG secured worldwide media coverage for the company, resulting in universal acclaim for RealWear’s innovation and numerous awards including a Frost & Sullivan 2017 North American New Product Innovation Award. Since the launch, RealWear has continued to thrive and expand. Most recently, the company announced a deal to supply all 347 BMW Centers and selected MINI Dealers in the U.S. with Ubimax Frontline running on RealWear HMT-1 devices.

On the consumer side, LMG has teamed up with several motorcycle helmet and technology companies delivering hands-free, heads-up display (HUD) innovation to make riding safer and smarter. In 2013, LMG took an unknown company called SKULLY Helmets and made it one of the most anticipated motorcycle helmets of all time. LMG secured more than 500 media placements globally for the company, which ultimately led to thousands of preorders and the most successful Indiegogo tech & wearable campaign. SKULLY has delivered its helmet to the market and remains a leader in the HUD motorcycle helmet category.

Since SKULLY, LMG has continued to work with other HUD motorcycle technology companies including NUVIZ, and is now set to bring Forcite smart helmets to the US market in 2019.

LMG remains excited about the future of hands-free devices and looks forward to working with the next-generation of companies aimed at leveraging groundbreaking technology to improve our lives.

Symbolizing Silicon Valley

By | Blog


(Image by TeroVesalainen from Pixabay)

How do you symbolize Silicon Valley?

Some might say an apple or a “thumbs up” or perhaps a silicon chip.

But those speak more to certain companies than they do to Silicon Valley as a whole, which encompasses a wide range of technology and industries, as well as the spirit of innovation.

The City of San Jose is in the midst of a design contest to create a monument to celebrate Silicon Valley being the tech capital of the world. The monument will be erected in Arena Green Park.

But what should the monument be?

Should it be a simple statue?

Should it be a futuristic interactive collage that looks to the past, present and future?

Should it be a landmark like the Space Needle or Gateway Arch… something iconic that will need no explanation whether you’ve been there or not?

The idea is sparking lively conversation on just what Silicon Valley is and means and how best to represent it.

Submissions are now being taken and the winning design will be selected this fall.

Got any ideas? Share them in the comments below, or better yet, submit them to the competition here!

Phosphorus: Securing the Internet of Things

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IoT devices have infiltrated our daily lives. We wear them to track our fitness. We use them to control our homes. We use them to make our businesses run more efficiently. By the year 2020, Gartner predicts there will be more than 20 billion IoT devices globally.

And despite all the benefits IoT devices deliver, they also put consumers and enterprises at risk.

Why? A lack of security regulations has resulted in glaring backdoor vulnerabilities in IoT devices that can be accessed and exploited by cybercriminals. A risky IoT product can be the entry point for a hacker to infiltrate a network and access sensitive information, causing catastrophic damage, particularly to businesses.

One company aims to do something about that.

Phosphorous is the first and only cybersecurity company to provide agent-less patching and configuration management for the IoT. It delivers secure software updates & alerts for all the IoT devices in a home or office, identifying vulnerabilities in a device’s software and patching the software & device to secure it from malicious attacks.

Phosphorus is the brainchild Chris Rouland, a renowned cybersecurity expert whose previous companies include Bastille, the first company to enable enterprise security teams to assess and mitigate the risk associated with the growing Internet of Radios, and Endgame, the first company to develop an endpoint threat detection and response platform. Now, Rouland has set an ambitious goal to secure the IoT and make it safe for consumers and businesses alike.

“As IoT adoption accelerates, the vulnerability and risks presented by these connected devices will continue to grow,“ said Rouland. Today, companies are struggling to balance the benefits of the IoT with the strain on resources needed to manage the steady flow of device updates and security patches. Phosphorus aims to offset the administrative burden from IoT management by providing organizations with a way to effortlessly apply upgrades and security patches to IoT devices before they break into clients’ corporate networks.”

Coming soon, ahead of its enterprise solution scheduled for release in 2019, Phosphorus is releasing a consumer app for IoS and Android. The app features an “Update All” button that will identify vulnerabilities and deliver secure software updates, patches and alerts for all the IoT devices in your home or business.

Stay tuned to the LMGPR blog as we will announce here when the Phosphorus app is available for download.

Digital License Plates Hit the Road

By | Blog

While the automobile has undergone fundamental changes since its inception, for 125-years one thing has basically remained the same: the license plate.

Not anymore.

Reviver Auto has introduced the Rplate Pro, the world’s first digital license plate. It transforms the 125-year-old stamped metal plate into a cool-looking, multi-functional digital display and connected vehicle platform, delivering multiple efficiencies to businesses, government agencies and consumers. The Rplate Pro offers a variety of features to make driving safer and smarter including automated DMV registration, stolen vehicle identification, emergency broadcast messages, and medical alert displays.

To see more of the Rplate Pro’s capabilities, watch this video:

Reviver Auto is the brainchild of Neville Boston, who initially came up with the idea of the Rplate in 2009 as a means to automate DMV registration. As the Rplate Pro began to take shape, Neville and his team realized that their technology could be used for much more than that.

Fast forward to 2018 and the first Rplates are now on the road in California. Reviver Auto has also reached licensing agreements to bring the groundbreaking plates to Arizona, Texas and Florida in 2018, and has just announced new international agreements to deliver the RPlate Pro to Canada and Dubai, UAE in the near future. Reviver Auto is on track to have 100,000 Rplate Pro’s on the road this year.

The Rplate Pro represents the future of license plates and we at LMGPR are excited to be a part of a truly disruptive and revolutionary moment in automobile history.

Bastille Puts Emergency Warning Systems on Alert

By | Blog

Bastille has done it again.

The company recently unveiled SirenJack: a vulnerability in emergency alert siren systems supplied by ATI Systems, potentially affecting millions of people.

The vulnerability can be exploited remotely via radio frequencies to activate all the sirens at will and trigger false alarms, potentially causing chaos and panic. ATI Systems customers include the City of San Francisco, other large urban and rural communities, military installations, universities, and industrial sites including oil and nuclear power generation plants.

You can watch the official SirenJack video here:

The SirenJack announcement generated tremendous media interest, with the company featured in top-tier publications including Wired, Dark Reading, McClatchy DC, VICE, and dozens of others.

The announcement has already resulted in ATI Systems issuing a patch to fix the San Francisco vulnerability.

Bastille is world-renowned for its groundbreaking research and discoveries including MouseJack, a massive vulnerability in wireless mice and keyboards, and KeySniffer, a security flaw in low-cost wireless keyboards.

The Robot Revolution: Where Is It Headed?

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LMGPR is a big proponent of robots.

We’ve been part of some of the biggest robot launches over the past few years including Knightscope’s K1, K5 and K7 crime-fighting robots, and UBTECH’s Lynx with Amazon Alexa, Star Wars Stormtrooper Robot, and STEM-friendly line of Jimu Robots, to name a few.

We are constantly amazed at how robot innovation is changing the world around us and are excited to see what the future holds.

A new video series from AJ+ takes an in-depth look at the emergence of robots and asks some tough questions surrounding what it means for jobs, society and our way of life. Knightscope founder William Santana Li is among those featured in the series along with the Knightscope fleet of robots.

We’ve watched the series here at LMGPR and found it compelling to say the least.

“Since watching The Jetsons, robots have captured my attention,” said LMGPR President Donna Loughlin Michaels. “It is exciting to see fantasy come to life but I hope robots augment–not replace–jobs and simple tasks as aggressively as some futurists predict. I can’t replace my creative and media savvy PR team with robots, that’s for certain.”

We invite you to watch the series below and join the discussion on where the robot revolution is headed.

Part 1: Robots and AI: The Future is Automated and Every Job is at Risk

Part 2: A Tale of Two Cities: How Smart Robots and AI Will Transform America

Part 3: Robots, Retraining and UBI: How to Solve the Coming Automation Crisis

AP Matters: Common Press Release Mistakes

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If you’ve ever written a press release AP style, you know there are a lot of guidelines to follow. Unfortunately, many of those guidelines are neglected or ignored, and to those of us who worship at the AP altar, it is a never-ending source of frustration!

That being said, we came across this article that points out common AP style mistakes that deals with things like capitalizing job titles, the use of trademark symbols, and how to write numbers.

So if you think you might be in need of an AP style refresher for your next press release, give the article a read. Thousands of discerning editors will thank you!