The Loughlin/Michaels Group was founded in 2002 by Donna Loughlin Michaels.

High-impact results, tenacity and creativity in leading strategic public relations programs for innovative emerging markets.

Building upon this legacy, LMGPR’s savvy team of experts delivers insight, expertise and a comprehensive network of editorial, social media, analyst and other industry contacts to create market leaders. Our service philosophy ensures every account team is led by a professional with a minimum of 10+ years of experience. Our goal is to create a highly engaging partnerships to meet business goals and lead market discussions.

The agency team has launched 500+ companies, turning them into brand leaders and acquisition targets across an array of industries including automotive, IoT, cybersecurity, robotics, artificial intelligence, virtual reality, consumer lifestyle, and many more.

LMGPR has received numerous industry awards based on its continuous PR leadership, campaigns, media relations and innovative PR approach.

Our Experts

Meet the LMG PR team

Donna Loughlin

President & Founder

Donna Loughlin Michaels, President & Founder, is known for her work with futurists and innovators, and moving their businesses forward.

Michael Erwin

Editorial Director

Since 2011, Michael has played a key role in developing content and writing copy for award-winning LMGPR consumer and B-to-B campaigns.

Alison Williams Jackson

Media Strategist

Alison Williams Jackson is Media Strategist for LMGPR, where she leads consumer and tech press outreach for a wide variety of clients.

Lauren Louie

Assistant Client Executive

Account Coordinator, Lauren Louie is passionate about STEM, tech and the future of the planet, and is the glue to the LMGPR team.

Jennifer Reynolds

Media Strategist

Media strategist for LMGPR emerging markets and drives tech and vertical market media campaigns.

Michael Erwin

Since 2011, Michael has played a key role in developing content and writing copy for award-winning LMGPR consumer and B-to-B campaigns.

Our Awards:

  • Most Outstanding Tech-Focused PR Agency 2021

    Helping its clients to find new public relations and communications methods, it has been hard at work to ensure that no business under its care lost sight of how to reach the market segments they need to operate within.
  • 2021 Best of the Silicon Valley – Business Hall of Fame


  • 2020 Woman in Business & Professions Gold Award-New Product Launch

    Damon Motorcycles global launch at CES 2020 recognized as gold status based on creativity, media results and leadership.
  • 2020 Best of the Silicon Valley–Hall of Fame

    LMGPR recognized for 10 continuous years of be best Silicon Valley tech agency.
  • Computer Technology Review – PR Player: LMGPR

    Founder and president Donna Loughlin recognized for her tenacity and dedication to making IoT companies legendary.
  • 2020 Woman of IoT Marketing 2020 Woman of Marketing

    Donna Loughlin Michaels, President & Founder, is known for her results-oriented PR programs, dedication to her clients and constant enthusiasm for technology. Both C-level management and venture capitalists have praised her innovative public relations programs that have strengthened brands, catapulted companies to market leadership, secured loyal customer following and driven revenue. The industry veteran’s monikers include the “PR She Devil” of Silicon Valley and beyond as well as Donna “Powers,” having ushered in 5 personal IPOs and taking hundreds of startups to The Street and Headline News.
  • 2014 Women Worth Watching Award: Donna Loughlin Michaels

    Donna Loughlin Michaels Group has been selected for Diversity Journal’s 2014 Women Worth Watching issue. The annual honor is given to women executives who have “demonstrated outstanding achievement and leadership in their careers.”
  • 2013 Best of San Jose Award in the Public Relations Counselors Category

    The Loughlin Michaels Group has been selected for the 2013 Best of San Jose Award in the Public Relations Counselors category by the US Commerce Association. Each year, the USCA scopes out the best local businesses that have “achieved exceptional marketing success” and “enhance the positive image of small businesses through service to their customers and community.” This is the fifth time LMGPR has received the award. The US Commerce Association says nationally, less than one-tenth of the 2013 Awards were certified as five-time awardees.
  • 2011 Best of Sunnyvale Award in the Public Relations Counselors Category

    The Loughlin Michaels Group has been selected for the 2011 Best of Sunnyvale Award for the third year in the row by the Public Relations Counselors category by the US Commerce Association. The USCA “Best of Local Business” Award Program recognizes outstanding local businesses throughout the country. Each year, the USCA identifies companies that they believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and community. Less than 1% receive the award three years in a row.
  • MarCom Award: Video Campaign

    MarCom Awards is an international competition for marketing and communication professionals involved in the concept, writing and design of marketing and communication programs and print, visual and audio materials. Entries come from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies and freelancers. The competition has grown to perhaps the largest of its kind in the world. A look at the winners shows a range in size from individual communicators to media conglomerates and Fortune 50 companies. The Loughlin/Michaels Group won the MarCom Award for best video product introduction video it created for for ViVu, a client that makes smarter videoconferencing software.
  • International Davey Award: Website

    The largest and most prestigious awards competition exclusively for the “Davids” of creativity. David defeated the giant Goliath with a big idea and a little rock – the sort of thing small firms do each year. The annual International Davey Awards honors the achievements of the “Creative Davids” who derive their strength from big ideas, rather than stratospheric budgets. The 7th annual Davey Awards are designed to recognize the outstanding work of smaller communications firms. This year’s contest received more than 4,000 entries from around the world. Entries were judged by the International Academy of the Visual Arts.The Loughlin/Michaels Group received a silver Davey Award for its website based on design, content and social media components.
  • Best Entrepreneur – Service Businesses – Up to 100 Employees

    The Stevie Awards for Women in Business were created to honor and generate public recognition of the achievements and positive contributions of business women worldwide. Donna Michaels, founder and president of the Loughlin/Michaels Group, has been recognized as a finalist in The 2009 The Stevie Awards for Women in Business in the Best Entrepreneur – Service Businesses – Up to 100 Employees category.
  • The Stevies Award

    The 7th Annual Stevie Awards for Women in Business honored women entrepreneurs, executives, and the organizations they run. The Loughlin/Michaels Group Blog, the LMGPR Lounge, has been recognized as a finalist in The 2009 The Stevie Awards for Women in Business in the Blog of the Year category.
  • 2009 Best of San Jose Award in the Public Relations Counselors Category

    The Loughlin Michaels Group has been selected for the 2009 Best of San Jose Award in the Public Relations Counselors category by the US Commerce Association. The USCA “Best of Local Business” Award Program recognizes outstanding local businesses throughout the country. Each year, the USCA identifies companies that they believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and community.
  • PRSourceCode’s 4th Annual Top Tech Communicators Awards

    The Loughlin/Michaels Group has been named a small agency runner-up for this year’s PRSourceCode Top Tech Communicators Awards. This award is the IT editorial community’s ranking of the best public relations agencies and public relations professionals. They surveyed more than 500 technology and business journalists to honor the “best of the best” in tech PR.
  • Silicon Valley/San Jose Business Journal; Women of Influence Award

    The 2009 Women of Influence honorees exercise power and influence within their industry and throughout the valley and serve as role models for future generations of leaders. Donna Michaels, founder and president of the Loughlin/Michaels Group, has been recognized as one of the Most Influential Women of 2009 by the Silicon Valley/San Jose Business Journal. Michaels has more than 20 years of experience as a publicist and is known for her high impact PR, dedication to her clients and constant enthusiasm for technology.
  • Hermes Creative Awards

    Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional materials and programs, and emerging technologies. Loughlin/Michaels Group was recognized as a Gold Award recipient for its “We Make Tech Heroes Daily” campaign featured in O’Dwyer’s PR Report magazine.
  • The Stevie Awards; The American Business Award

    The Stevie Awards were created to honor and generate public recognition of the achievements and positive contributions of organizations and business people worldwide. Donna Michaels, founder and president of the Loughlin/Michaels Group, has been recognized as a finalist in The 2009 (7th annual) American Business Awards for the Communications, Investor Relations, or PR Executive of the Year.

Disruptors we have worked with:

Business to Business

Our Testimonials:

“LMGPR took us from stealth to cover story status. The team’s creativity and tenacity was instrumental in delivering worldwide media attention for our successful launch.”
Kevin Czinger, CEO, Divergent Technologies

“Take the PR for your company to a new height. We did, with Donna and her team.”
Latham Woodward, founder and CEO, Shoogies.

“LMGPR is amazing to work with and delivers A+ output!”
John Rhee, General Manager, UBTECH

“LMGPR has helped us gain momentum within our target market, supporting another direct connection point with the audiences we want to reach and further establishing FireEye as a thought leader.”
Ashar Aziz, Founder and CEO, FireEye

"LMGPR has their finger on the pulse of the media who’s who securing us more than 100 pieces of editorial coverage in two months. We went from stealth to leading market conversations with their teamwork and expertise."
Raymond Meng, iSmartAlarm

“LMG made SKULLY helmets one of the most coveted products globally”
Dr. Marcus Weller, Founder and CEO, SKULLY

"LMGPR helped position our “powered by Phone Halo” branding to raise visibility with targeted media coverage. They are passionate about our product and company and are a great addition to our team."
Christian Smith, COO, Phone Halo

"The Loughlin/Michaels Group believes in our core values, are themselves avid users of our solution and have become an extension of our team. They quickly zoomed in our secret sauce, giving us greater insight to our market potential and simultaneously introduced us to key influencers aligned with our business vision."
Sudha Valluru, CEO of ViVu

"The Loughlin/Michaels Group is top notch. They are on the ball, highly collaborative, creative, and experts at new media. They know how to zoom in on the critical components that leverage PR to achieve business goals."
Shahin Kahn, Vice President, Marketing 3Leaf Systems

"We hired the Loughlin/Michaels Group based on their proven experience in working with media and infrastructure companies, tenacity with the press and the team’s industry-specific knowledge, all of which translates to substantial results."
Anshu Agarwal, vice president of product marketing for Ankeena

"The Loughlin/Michaels Group is very good for start-ups as they see the gaps and can promote a company very well especially at a time when a company is just building its initial customers or sometimes no customers at all."
B.V. Jagadeesh, President & CEO, 3Leaf Systems

"The Loughlin/Michaels Group wins clients by doing its homework, presenting a compelling proposal, and promising results. It keeps its clients by delivering results — period."
John Oh, Director, Citrix

"The LMGPR team has the tenacity and the relationships with the must have media and bloggers, combined with the market knowledge we needed to successfully launch our company."
Ari Newman, President, filtrbox

"We value LMGPR’s experience and expertise and their understanding and passion for our business."
Vikas Aggarwal, CEO, Zyrion

"LMGPR’s strategic counsel coupled with the agency’s mix of traditional PR and new media contacts are what we need to successfully launch IDNTITI."
Sree Unnamatla, CEO, IDNTITI

"LMGPR is a key to our successful communications program. They provide us with strategic counsel and the business acumen of senior members with expertise in traditional PR and new media."
Ashish Deshpande, CEO of frevvo

"The Loughlin/Michaels Group is an extension of our marketing team. They continuously deliver great results with tenacity and creativity and go the distance every time."
Alan Elliot, Vice President, Sales and Marketing Mirapoint

"The Loughlin/Michaels Group is very knowledgeable of the media, analyst and venture capital communities that provide us with more insight into the North America market. “We would not be able to launch our company successfully without their expertise. As a result, our time to market has been accelerated."
Deepak Vinchhi, President, nineMotion

"The Loughlin/Michaels Group increased our market visibility with a highly focused launch campaign. As a result we gained momentum in key markets without spending a fortune."
Scott Rupple, Vice President, Marketing, PacketMotion

"The Loughlin/Michaels Group is very experienced working with early stage companies. The team quickly assessed our needs and as a result accelerated our launch strategy into high gear producing outstanding results."
Ajit Deora, Founder and CEO, enKoo (acquired by Sonicwall)

"The Loughlin/Michaels Group is very media savvy and understands traditional and new media approaches. They quickly increased our visibility with media and analyst cost-effectively."
Daniel Dalarossa, CEO and Founder of Cyclades

"We have increased our market visibility tremendously with the Loughlin/Michaels Group on our team. The team is experienced in delivering PR results that will benefit the company long term."
Marv Tseu, President of ActiveReasoning