The Loughlin/Michaels Group was founded in 2002 by Donna Loughlin Michaels, a PR veteran known for her tenacity and creativity in leading public relations programs for early stage technology innovators taking them from start-up to IPO and often acquisition.
Building upon this legacy, LMGPR’s savvy team of experts deliver insight, expertise and a comprehensive network of editorial, social media, analyst and other industry contacts to create market leaders. Our service philosophy ensures every account team is led by a professional with a minimum of 10+ years of experience. Our goal is to create a strategic partnership with our clients where public relations and communications become key tools for helping clients achieve their business objectives.
The agency team has launched dozens of market innovators, turning them into brand leaders and acquisition targets, including enkoo (acquired by Sonicwall), Cyclades (acquired by Avocent) and Filtrbox (acquired by Jive Software), Ankeena (acquired by Juniper) and a host of other companies.
LMGPR has received numerous industry awards based on its continuous PR leadership, creativity, media relations and innovative PR approach.
Donna Loughlin Michaels, President & Founder
Donna Loughlin Michaels, President & Founder, is known for her results-oriented PR programs, dedication to her clients and constant enthusiasm for technology. Both C-level management and venture capitalists have praised her innovative public relations programs that have strengthened brands, catapulted companies to market leadership, secured loyal customer following and driven revenue. Donna has ushered in 5 personal IPOs and taken hundreds of startups to The Street and Headline News. She operates at a personal best daily, maintaining an ongoing dialogue with her clients and landing them the headlines and spotlights they deserve.
Prior to establishing LMGPR, Donna spent more than 10 years leading creative PR programs for several high-profile consumer and business services and IPOs in the Silicon Valley for global market leaders in the consumer and business tech sectors. Additionally, she held leadership positions with global PR firms Burson-Marsteller and Edelman Public Relations. Earlier in her career, she got her journalism chops in several markets.
Donna holds a marketing and advertising degree from San Jose State University and attended UC Berkeley. In 2009 she was awarded the Stevie Awards PR Leader of the Year for small agencies and the Silicon Valley Business Journal named her one of the 100 Most Influential Women in Business. She is a member of the Forum for Women Entrepreneurs and Executives and serves on the Public Relations Society of America technology practice committee.
Michael Erwin, Editorial Director
Since 2011, Michael has played a key role in developing content and writing copy for award-winning LMGPR consumer and B-to-B campaigns. A former CNN reporter, Michael has a broad knowledge of traditional and disruptive industries ranging from cybersecurity to IoT to robotics, and always looks for the news hook that will most resonate with journalists and their respective audiences.
“Having a great product is simply not enough. You need a compelling story that presents the business problem and explains why your company, product and brand is the solution. We work closely with you to develop a narrative that helps you stand out in the crowd, influence market need and connect with your customers.”
Alison Williams Jackson, Media Strategist
Alison Williams Jackson is Media Strategist for LMGPR, where she leads consumer and tech press outreach for a wide variety of clients. Alison is a results-driven PR pro with 15+ years experience in consumer goods and high-tech industries, garnering press, broadcast and online coverage with key business, tech trade and consumer lifestyle media.
“Some of my favorite media outlets to work with are the ones I love to read and watch. I work with editors and producers at USA Today, CNN, the Today Show, CNET, TechCrunch, the New York Times, Wall Street Journal, etc. on a daily basis. Keeping abreast of what they cover helps me know what’s trending and relevant for LMGPR clients.”
Prior to LMGPR, Alison led PR and analyst relations efforts for Acer America. She’s worked for and with several Silicon Valley startups in a public relations and marketing communications capacity, as well as non-profits such as the Stanford Cancer Institute – Community Partnership Program and Cinequest, the San Jose Film Festival where she was managed PR and sponsorship development. Alison’s additional in-house corporate PR and agency experience has allowed her to service several world-renowned companies including Sony, IBM, Intel, Sling Media, Jawbone, SurveyMonkey, AVG, and 3Com.
Alison is a graduate from San Jose State University with degrees in Public Relations and History. A Bay Area native, Alison lives in Oakland with her husband and two children.