The Loughlin/Michaels Group was founded in 2002 by Donna Loughlin Michaels, a PR veteran known for her tenacity and creativity in leading public relations programs for early stage technology innovators taking them from start-up to IPO and often acquisition.
Building upon this legacy, LMGPR’s savvy team of experts delivers insight, expertise and a comprehensive network of editorial, social media, analyst and other industry contacts to create market leaders. Our service philosophy ensures every account team is led by a professional with a minimum of 10+ years of experience. Our goal is to create a strategic partnership with our clients where public relations and communications become key tools for helping clients achieve their business objectives.
The agency team has launched dozens of market innovators, turning them into brand leaders and acquisition targets, including enkoo (acquired by Sonicwall), Cyclades (acquired by Avocent) and Filtrbox (acquired by Jive Software), Ankeena (acquired by Juniper), and a host of other companies.
LMGPR has received numerous industry awards based on its continuous PR leadership, creativity, media relations, and innovative PR approach.
Donna Loughlin Michaels, President & Founder
Donna Loughlin Michaels, president & founder, is known for her results-oriented PR programs, dedication to her clients and constant enthusiasm for technology. Both C-level management and venture capitalists have praised her innovative public relations programs that have strengthened brands, catapulted companies to market leadership, secured loyal customer following, and driven revenue. The industry veteran’s monikers include the “PR She Devil” of Silicon Valley and beyond as well as Donna “Powers,” having ushered in 5 personal IPOs and taking hundreds of startups to the street and headline news. She operates at a personal best daily, maintaining an ongoing dialogue with her clients and landing them the headlines and spotlights they deserve.
Prior to establishing LMGPR, Donna spent more than 10 years leading creative PR programs for several high-profile consumer and business services and IPOs in the Silicon Valley for global market leaders in the consumer and business tech sectors. Additionally, she held leadership positions with global PR firms Burson-Marsteller and Edelman Public Relations. Earlier in her career, she got her journalism chops in several markets.
Donna holds a marketing and advertising degree from San Jose State University and attended UC Berkeley. In 2009 she was awarded the Stevie Awards PR Leader of the Year for small agencies and the Silicon Valley Business Journal named her one of the 100 Most Influential Women in Business. She is a member of the Forum for Women Entrepreneurs and Executives and serves on the Public Relations Society of America technology practice committee.
Noe Sacoco Jr, Client Director
Noe Sacoco Jr has driven global communications programs for public and private companies in the enterprise and consumer tech sectors. With a deep understanding of the market drivers that influence his clients’ businesses and industries, Noe has successfully executed programs for companies such as FireEye, Check Point Software Technologies, 8×8 Inc., OneID, Virtela, Macworld, ESET, Volusion and Gigamon, to name a few. Noe has secured positive media coverage for his enterprise and consumer tech clients in Forbes, Wall Street Journal, FOX Business News, MSNBC, and WIRED.
Prior to rejoining LMGPR, Noe was the PR Manager at Team San Jose – San Jose’s tourism office and Convention Center. At Team San Jose, Noe increased media coverage year-over-year by 50% – including a 5-page spread on San Jose in Southwest Airlines’ in-flight issue in August 2015, secured San Jose’s Japantown in CNN’s Anthony Bourdain: Parts Unknown, and garnered Silicon Valley in the recent “Steve Jobs” film. Noe also exposed San Jose’s lifestyle brand in GQ.com (UK edition), Yahoo Travel and in inflight magazine stories in Hemispheres/Volaris/ANA Airlines.
Previously, Noe held PR positions at LMGPR, SHIFT Communications, Schwartz MSL and FutureWorks PR (Brian Solis’ firm). Noe loves traveling, watching sports, technology and hanging out in Silicon Valley’s best kept secrets! Noe holds a BA in Mass Communications and Journalism – with an emphasis in PR from California State University, Fresno.
Jason Garcia, Director of Digital and Social Media
Jason Garcia is responsible for creating and executing dynamic digital and social campaigns across Facebook, Twitter, LinkedIn, Instagram, and other social media properties. Jason has more than 10 years of creative digital experience and has worked across the tech, mobile, retail, and music industries. Prior to LMGPR, Jason worked for NewsCorp, where he strategized and managed b2b brands including realtor.com, serving as the Social Media Community Manager for the 2nd largest real estate portal in the United States. Before NewsCorp, Jason served as a Media Editor at MobileCast Media, with projects focusing on video production, website design, graphic design and SEO. Jason’s digital and social persona is more than just a profession; it’s a lifestyle. On any given weekend, Jason can be found recording a podcast, making a YouTube video, taking pictures and editing on Photoshop, or trying out the latest audio gear and software. Jason holds a degree in Broadcasting & Electronic Communication Arts from San Francisco State University with an emphasis in Interactive Media.
Michael Erwin, Editorial Director
Michael Erwin guides all media editorial content for the agency. Michael comes from the world of news, previously serving as an editor, writer, and announcer for a CNN Radio affiliate in Silicon Valley, covering everything from billion-dollar business acquisitions to new startups. Michael brings his news mentality to LMGPR, crafting stories for LMGPR’s clients that are sure to resonate with the media and their respective audiences. Michael is a graduate from San Francisco State University with a degree in Broadcast & Electronic Communication Arts.